Last fall, we launched Spotify for artist users Promo card, Easily customizable graphics that you can share with fans to promote an artist, their songs, their albums, or when they are featured in some of our popular playlists. Millions of promo cards have been created since launch and we’ve loved seeing them on the internet for the past few months.
Today, we are upgrading the promo card with some requested features received from the artists. First, we’ve added milestone promo cards, so artists can celebrate big wins with their fans. We’ve added more languages (we’re seeing you, French-speaking artists!) And more playlists. Have an idea for what we should add next? Let us know Twitter.
The artists have told us that they like to celebrate their successes in Spotify with fans, so we have come up with promo cards to help you celebrate the big achievements. We’re starting with two milestone options – more to come:
Artist follower milestones: In line with the milestone notifications you get on Spotify for Artists, artists now have milestones to reach 1k, 5k, 10k, 25k, 50k, 100k, 500k, 1M, 2M, 5M, 10M, 20M, 25M, 50M, and 100M. Can create cards. Followers of Spotify. They are a great way to thank your fans for following you and encouraging others to do the same.
You can choose the color and direction ratio for your follower Milestone promo card. The site will provide a custom URL that links to your artist profile.
Chart milestones: Artists can create promo cards when their tracks reach the top 50 List of top global weekly songs. The cards have track artwork and chart positions, so you can reflect on the achievements. If you share Twitter, tagSpotifyCharts, so we can celebrate with you.
Our top global weekly song chart playlist is updated every Friday.
To create a milestone card, select a new “focus” for the card when you see the option. Find and select a qualified artist or track for a milestone, then change “Focus” to “Milestone” at the customization stage. If the artist or track is not qualified, you will not see this focus section on the site.
If the artist or track has a worthy milestone, you will see the option to select it at the customize stage.
New release badge
Promo cards have become an important part of the new release moment, so now, for promo cards made for tracks, albums or podcast episodes released in the last seven days, there will be a special badge indicating to fans that it is brand new.
Promo card site, now in French
The promo card site was already available in four languages: English, Portuguese, Spanish and German. Today, we are adding support for French for our Francophone friends around the world.
Promo card in French
We’ve launched promo cards in support of 30+ Spotify playlists and now we’re adding 100 more, including Alter, Bella Reggaeton, Hot Hits USA, Indonesia, Its Hits (Denmark, Norway, Sweden, Suomi), Fresh Folk, Fresh Gospel. . , Kickass Metal, K-Pop Daebak, Lagi Viral, New Music Friday Christian, Live Country, Mood Booster, Naik Daun, No Cap, Northern Bars, Our Generation, Oyster, Radar Indonesia, Punjabi 101, Top Christian, Top Hits Indonesia, Who we will be, and now worship. As before, you can find playlist promo cards by searching for tracks, and selecting eligible playlists from search results.
There are now over 60 playlists available for promo cards. Just search for your tracks and eligible playlists will be found in the search results.
Deep connection with promo card
To make it easier to coordinate for creating promo cards for artists and label teams, we have established a deep connection with the site. When you navigate the site, the URL will be updated, so you can easily send a partner to create their own card without having to go through the “search” process. By adding a Spotify URI to the content you want to promote, deep links can help you skip a step. As a reminder প্র when you share cards, promo cards already provide deep-connection. After you create the card a custom URL is provided, which will be redirected to your promoted content on Spotify.