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How Yumi Zuma made it with a soundbetter – Spotify for artists


Somehow it seems an indomitable, or at least extremely unrealistic, if a new band acts as a coordinating unit, if each member is in a different part of the world. And yet it happened only when its members Yumi Jauma Leaving his hometown of Christchurch, New Zealand, after the devastating 2011 earthquake – the quadrangle began to come together as a creative unit. Geographical distance proved to be the catalyst.

Band members write and record their parts, send them to the ether and wake up the next morning to find an extra vocal flush, middle eight or bar. Email is a creative lifeline for Christy Simpson, Josh Burgess, Charlie Ryder and Olivia Campion, and this method of remote composition continues to work for them today.

The band has toured the world since the founding of Yumi Zuma in 2014, opened for Lord, made its debut Yoncalla At the legendary Motorbus Studios in Philippe Zadar in Paris, and releasing five full-length albums (Oasis’ Seminal LP (What’s the Story) Morning Glory?) Just this year they dropped two fundamentally different versions of their album Truth and consequences.

But it was time to record their 2017 record Willowbank, That Charlie suggested using Soundbetter To source a string section for their “We, Together” song. They were so happy with the result that since the band has continued to use the music marketplace, Nathan Kane, a soundbetter engineer, has found a regular collaborator who takes their self-recorded vocals to the next level. (There was a soundbater Acquired by Spotify in 2019.)

Watch the video above to learn more about Yumi Zouma’s journey, plus there’s a bunch of other soundbater stories to check out – e.g. Minnesota artist Michael Shines raises it with Polish electronic group Komodo, And how Miami-based artist Daramola and NYC producer Shishi have formed an ongoing partnership.

Check out a season of How the Made It, focusing on Spotify playlist pitching, which includes Drizzy, Vicky and Conner Youngblood.

-Spotify for artists



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