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How to stay connected to fans during breakups – without performing – Spotify for artists


Since the Covid-1 epidemic epidemic halted the travel industry for the foreseeable future, many musicians took the livestream concert as a way to stay connected to fans, itch to perform, and perhaps for themselves or for a charitable cause.

But for some artists, live streaming isn’t just an effective option because it doesn’t translate their music naturally into such an intimate environment, or they feel like singing self-conscious songs to someone and everyone at the same time via their smartphone. So, to keep their fans busy in the absence of a live show, four artists:Tim Burgess, IDLS, The Dears, And Alice– has been creative here, sharing their unique solutions for conversations with fans that others can use now or later, whenever the live show will safely resume.

Host a listening party

As the frontman of the British Rev-Rock Trailblazers Charlton, Solo artist, and globe-trotting DJ, Tim Burgess has built a career to bring different audiences together. So, when the Covid-1119 derails its Spring 2020 release travel plans, I love the new sky, He has the skill of his master-of-ceremony to host and use a Twitter listening party for The Charlton’s 1990 debut album, Some are friendly, Invite followers to play the record at a set time while live-tweeting the stories behind each track. He had done similar shows before, but as fans were eager to sit at home and entertain, his party soon became too crowded.

“I knew they made people happy,” Burgess said. And everyone was ready for it [Franz Ferdinand‘s] Alex CapranosSays, ‘Bought Some are friendly When I was 17, ‘and I thought she should have one. “Then he hired FuzzyOf Dave Rontry, Ex Oasis Bassist Paul “Bonehead” Arthurs, and Prefab sproutsWendy Smith to make their own. “And then it was a thing,” he says.

Tim Burgess, photo courtesy management

Tim Burgess, photo courtesy management

#TimsTwitterListeningParty becomes a nightmare of Twitter, with Burgess from everyone Culture Club And Duran Duran Per Slyford Mods And Ariel Pink To provide commentary on their most popular record. In the summer, he hosted more than 250 sessions, sometimes up to three per night. (And if you miss one, Burgess’s website Archives tweets and lets you replay them in real time, just like you’re listening.)

Whether she’s interacting with pop stars, underground luminaires, celebrity fans, or random fans, the beauty of #TimsTwitterListeningParty is that everyone is taking part to become a fan of that sharp-eyed teenage music.

“The most satisfying part is hearing people say they haven’t heard an album perfectly for a long time because they never had time,” he said. “With Lockdown, we’ve been around the world, so teams are bringing albums and album artwork back to the forefront.”

Host a talk show

The Bristol post-punk band IDLES ‘two albums were celebrated on the #TimsTwitterListeningParty, but their own audience-participation effort turned into a real format during the Covid crisis: talk shows. In June, frontman Joe Talbot made his debut Ballet TVHe described a YouTube roundtable discussion.Wayne’s world Meet Words. ”Due to the social distance, there are no studio visitors and guests are planted on the heads of manquins and large teddy bears via iPads.

“For example [COVID-19] Arrived, we went into creative thinking about what we can do to stay connected to our people, ”Talbot said. “We wanted to create something new with our fanbase and invite people – you can’t go to the pub and a lot of people can’t see their therapist, so Ballet TV It is a way for people to enter a small universe of compassion and interest.

Photo by Joe Talbot, Lindsay Melbourne

Photo by Joe Talbot, Lindsay Melbourne

Ballet TV It’s a lot like an IDLS song in television form – a base of progressive politics, playful DIY aesthetics and colorful anarchy. Pictured in the practice space, it looks like a casual hanging in the living room of the Talbot, although the house guests Mike Skinner (Aka The road), CHVRCHES Singer Lauren Mayberry, And Pussy riotNadia Toloknikova with the band’s non-musician friends. The conversations initially went into topics such as the #BlackLives Matter protest and white privileges, but also floated freely in hilarious discussions about 90s pop and marshmallow-eating challenges. Visitors receive a as a bonus Preview A track from IDLES’s upcoming third album, Ultra mono, At the end of each episode.

“The way I write music is the same,” Talbot said of the hosting. “We’ve got people who are famous, but not just because of this. It’s important to try and dismiss the idea of ​​hierarchy – so in each episode I’ve got a friend, to create the idea that everyone’s opinion is counted. It makes the audience feel like they are part of that conversation. ”

Host press conference

Like IDLS, Montreal art-rock veterans The Dears weren’t going to recreate their infamous intense concerts in a livestream format. “How do you translate it live on Instagram?” The man in front asks Murray Lightburn. “It’s like having sex versus porn.”

Unlike IDLS, Lightburn and his wife / musical partner Natalia Yanchak’s celebrity Rolodex doesn’t invite them to the show, so they give airtime to their fans. In the week leading up to May, the release of their eighth album, Rock lovers, They hosted daily Instagram sessions where they discussed all their albums while asking questions from viewers.

Dears on Instagram Live

Dears on Instagram Live

“It was a very fun, low-cost, low-investment experience,” Lightburn said. “It was like doing a live podcast.” The Q&A may be a product of the situation, but Lightburn sees long-term value in them. “We always thank our fans for supporting us, so we try to do something that feels close to their work so they can continue to invest in it.”

Become a teacher

For Hamilton, Ontario-based dream-pop artist Linia Siegelkouka Alice– The coveted shutdown was particularly frustrating. In March, she was ready to make her SXSW debut and go on a month-long US tour until her first LP release in April, Rebirth. Forced to cancel those plans, he moved on to live streaming, adapting his heavily textured songs to single-guitar performances. Experience has given him “a lot of anxiety”, and he has felt a certain livestream overload among fans.

“It was kind of fun at first, but maybe people are getting tired of it now,” he says. “It’s definitely extra satisfying and irresistible for the audience to know what the tune should be.”

Photo by Ellis, Ebru Ilides

Photo by Ellis, Ebru Ilides

He keeps posting videos Instagram, But he’s not performing his songs – he’s teaching people how to play them. After receiving requests from fans for chord charts, Siegelco – who teaches guitar to kids as a side gig – launches his “Tutorial Tuesday” series, where he instructs viewers on how to play. Rebirth The track meets his performance and the need to interact with fans.

“It feels more intimate and interesting to teach a song than to serve a song,” he said. “I can do these things at my own pace and put them out when it feels right. And this is a perfect time to learn how to play. If you have a guitar at home and you don’t know how to play it, you can – my songs are pretty simple.

– Stuart Berman





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